D.A.R.P.A.

For this work I sought to completely overhaul the antiquated design language and branding of the Defense Advanced Research Projects Agency (DARPA).

DARPA is a U.S. government agency that develops breakthrough technologies for national security. Founded in 1958 in response to the launch of Sputnik, DARPA focuses on high-risk, high-reward research that can create strategic technological advantages. Its past work has helped give rise to innovations like the internet, GPS, and stealth technology.

This work was largely based around building a system and being faithful to it. In contrast to other work I’ve done, this project is largely focused on B to B design and internal messaging.

*This was a brand I was assigned, not one I selected